Elkann: “My family remains fully committed to Juve”

In a latest letter to shareholders, John Elkann spoke about his household’s dedication and relived the occasions of Juventus’ latest previous, aimed toward returning the membership to success.

“Juventus has gone by a tough interval lately, characterised by inside and exterior pressures, which inevitably affected efficiency. The place essential, we took accountability, stood firmly by the membership and labored intently with the administration to revive stability after resolving the authorized and regulatory points and return Juventus to a path of progress.

On this context, we now have devoted the 12 months 2025 to creating the foundations for sustainable efficiency each on and off the sphere. With our proportional contribution, we helped the membership increase capital of practically 100 million euros and supported the vital modifications that occurred within the administration.

From a sporting viewpoint, the ladies’s staff accomplished a rare season, as they doubled as champions of the Serie A Femminile and as winners of the Italian Ladies’s Cup. Moreover, in January 2026, Juventus Ladies additionally gained the Italian Ladies’s Tremendous Cup.

The boys’s staff can be displaying improved kind because the appointment of Luciano Spalletti final October. Luciano Spalletti introduced new power to the dressing room, restoring the starvation and willpower to win.

Off the sphere, monetary efficiency has improved considerably. In 2025, Juventus’ revenues elevated by 34% in comparison with the earlier 12 months, reaching 530 million euros, primarily because of the return of the lads’s staff to the Champions League.

Consequently, the membership’s losses have been diminished by 71% in comparison with the earlier 12 months, to €58m, because the membership continues its journey in the direction of monetary sustainability.

Throughout the 12 months, the membership renewed its contract with adidas till the 2036/37 season, value a complete of €408 million, and prolonged its important sponsorship take care of Jeep till June 2028, value €69 million.

Originally of 2026, Juventus additionally prolonged the contract of recent era expertise Kenan Yıldız till 2030, reinforcing our dedication to creating and retaining the membership’s finest abilities.

This strategy displays our enduring religion in Juventus. Exor stays the proud proprietor of the membership, persevering with a relationship that has existed by my household for over a century. We stay absolutely dedicated to supporting the sporting and monetary success of Juventus and consider that we now have a brilliant future forward of us.

Because the legendary Omar Sivori as soon as mentioned: »Right here you all the time should combat, and when every little thing appears misplaced, it’s a must to maintain believing: Juve by no means offers up.«”