LaLiga breaks all its records in the United States thanks to ‘El Clásico’ Real Madrid vs Barcelona

Actual Madrid’s 2-1 victory over FC Barcelona within the newest ‘El Clásico’ did not solely give Los Blancos a 5 level cushion over their rivals atop the LALIGA EA Sports activities desk, it represented a record-breaking weekend for LALIGA within the U.S.

The match was the most-watched LALIGA ‘El Clásico’ with 1.13 million mixed viewers (English solely) within the U.S., in response to Nielsen Large Knowledge + Panel – up 2% from the earlier excessive of 1.11 million for the golf equipment’ final assembly in Might.

Audiences did not simply tune into ‘El Clásico’ from dwelling, in addition they confirmed out in droves at watch events and occasions hosted by LALIGA in Dallas and Houston.

Welcoming greater than 4,500 passionate followers with the assist of ESPN and activating regional company companions, LALIGA scored its largest and most profitable weekend within the U.S.

“This previous weekend’s success wasn’t solely due to the thrilling match on the sphere on the Santiago Bernabéu, it was additionally a results of the long-term dedication by LALIGA all through North America in assist of our company and broadcast companions to convey the joy of LALIGA and ‘El Clásico’ nearer to followers within the U.S. than ever earlier than,” stated Nicolás García Hemme, LALIGA North America Managing Director.

The “El Clásico Fan Expertise offered by Walmart and LALIGA” welcomed greater than 3,100 followers to a sold-out Stampede Houston to set a brand new attendance mark for a LALIGA occasion within the U.S.

Not solely was it the primary occasion of the multi-year regional partnership with Walmart introduced in September, ESPN’s Sebastian Salazar and Jose Del Valle had been on-site to host reside segments, together with interviews with Iker Casillas and Rivaldo.

Eslabón Armado, the primary regional Mexican music group to enter Billboard’s Sizzling 100 Chart, saved the social gathering going with a efficiency after the ultimate whistle.

Lower than 300 miles north in Dallas, LALIGA welcomed a sold-out crowd of 1,500 followers all through the weekend for 3 days of actions together with “Decide Up Fútbol by Remitly” on Friday, an look by LALIGA Legend Edmílson at an area Verizon retailer on Saturday, and on the “ElPartidazo offered by Lowe’s” watch social gathering at Yard Dallas on Sunday.

LALIGA additionally supported the U.S. Soccer Basis’s occasion over the weekend that supplied new sneakers to 200 youth gamers within the metropolis.